Published
2023-12-01
Issue
Section
Monográfico
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Telegram para el ejercicio de la comunicación interna: análisis de su uso en universidades hispanohablantes
Dr. Rodrigo CISTERNAS-OSORIO,Ddo. Alberto J. LÓPEZ-NAVARRETE,Dra. Margarita CABRERA-MÉNDEZ,Dra. Rebeca DÍEZ-SOMAVILLA
Abstract
The digital communication of higher education institutions has acquired great importance in the design of university policies, increasing the digital channels where the institutions have a presence.This study analyzes the digital communication of Spanish-speaking universities through the messaging application Telegram. The official accounts of the most active universities in Ecuador, Colombia, Peru, Chile, and Spain were located and analyzed
