Published
2023-12-02
Issue
Section
Monográfico
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HÁBITOS DE USO Y CONSUMO DE LA AUDIENCIA DE LOS MUSEOS. LA ENCRUCIJADA COMUNICATIVA REVELADA
Dr. Félix ORTEGA MOHEDANO,Ddo. Inma GARCÍA MARTÍN,Dra. María Esther PÉREZ PELÁEZ
Abstract
At present, the lack of specific regulation and the ambiguity of the Spanish legislation mean that many instagramers do not feel obliged to mention that the content they publish contains adverts. In countries such as the United States and the United Kingdom, this is strongly regulated. Regulation is beginning in Spain via the «Autocontrol de la publicidad» association
